Julian Thorne is the founder and owner of the The Big Wheel Consultancy which provides specialist marketing consultancy and data insight services to publishers seeking to maximise their membership, subscription and/or recurring revenues. He is the author of The InPublishing Guide to Retention Strategies for Publishers.

Before founding The Big Wheel back in 2014, Julian held various senior executive positions including, CEO of Dovetail Services, Marketing Director at Saga and Circulation Director at Dennis Publishing. He is a Fellow of the Institute of Direct and Digital Marketing and regular speaker at industry events.

www.thebigwheelconsultancy.com