Louis is a passionate commercial leader with 20 years b2b media experience. Louis’ media career began at Faversham House Group where he joined as a delegate sales executive and ended his time there as Group Sales Manager of their Building Services Division, driving commercials on their then flagship brand. This was followed by time at Datateam Business Media, Communications International Group, and Findlay Publishing/Mark Allen Group. Louis joined Athene Publishing in 2015 before a management buy in and rebrand to Shard Financial Media in 2016. As Commercial Director, Louis is responsible for P&L and leads a team selling membership, advertising, and event sponsorship/attendance across Shard Financial Media’s four brands. He is also spearheading the evolution of Credit Strategy’s event portfolio as the business transitions to a paid for content/recuring revenue model.